
In watching media from various countries around the world, I've learned that different cultures have their own unique approaches to advertizing and product placement. In America we're rather shameless about thrusting a can of whatever carbonated corn syrup tincture is paying for a show right into the middle of a frame, or even having an otherwise sinister villain give a speech about the wonders of a particular brand of cell phone. The French, being French, just make everything somehow relate to sex and apparently all of South America just can't get enough of bright colors and choreographed dance numbers. And then we get to Japan, the country that has made it its business for the past sixty years to take every aspect of foreign pop culture and amplify it to mockingly absurd levels. Japanese companies don't care if you know what's happening in their commercials or even if you approve of whatever nightmare they're trying to give you, just as long as you remember what product they're ostensibly trying to encourage you to buy.
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